Interview with Sabine Schoon-Renné, Commerzbank divisional board member

"Quality and customer focus are crucial for our growth"

Commerzbank divisional board member Sabine Schoon-Renné, responsible for the comdirect brand, explains in an interview why the direct bank needs a clear strategic roadmap to expand its strong market position. The expert also reveals which trends a company that wants to grow in GenZ needs to focus on - and how many young people are opting for green investments.

How does your company view the coming months in terms of corporate development?

SCHOON-RENNÉ Comdirect, a Commerzbank brand, is a growth brand. We support our digital and securities-savvy customers in conducting financial transactions independently, easily and from anywhere and want to strengthen our growth in the younger Gen Z target group. As a direct bank and online broker with a very broad and high-quality range of services, we are very well positioned in the market. 

What are you focusing on in your growth strategy?

SCHOON-RENNÉ We have a clear strategic roadmap to expand our position as the leading digital bank and service broker. We are focusing on quality leadership, such as being personally available to our customers 24/7, 365 days a year via our digital channels. At the same time, as a performance broker, we have the right offers for security newcomers as well as for experienced investors and professional traders. We also want to further strengthen this position.