
Expertise
Business ecosystems
We rethink your business model.
Expertise
We rethink your business model.
As the world becomes increasingly networked, business models are also growing more interconnected. As such, for companies in a range of industries, value-added is generated within horizontally structured platforms and ecosystems – and we know exactly how to make use of those. We understand that ecosystems are an opportunity to create unique service offerings, and we can show you how to use them to increase your market share and tap into new revenue streams. By designing, building and operating ecosystems and platforms effectively, we make your business fit for the future.
Systematically building ecosystems
A critical step in building ecosystems is figuring out the “why” and identifying what purpose is being pursued by the partners involved. Here, it is essential that partners define a common value proposition and address it to the right customers. It is important to understand that successful ecosystems are not simply horizontal or vertical integrations of products and services: They should look far beyond their industry boundaries and inspire customers with new business models and greater added value for the long term. Our experts have years of experience in the development, launch and operation of business ecosystems. Our proven service portfolio will help you address every relevant question in a structured and targeted manner.
Growing ecosystems
Successfully building ecosystems and operating them sustainably is not a sprint, but a marathon. Customers and partners are attracted by features which are relevant daily, and by practical added value. Especially when building your ecosystem, an ecosystem partner with a broad customer base that can help create common and unique customer value offers a decisive advantage in solving the age-old chicken-and-egg problem. Standardized interfaces and contracts speed up the integration of partners and thus the scaling of your ecosystem. Successful ecosystems also experiment continuously with new monetization models. We also support already-established ecosystems, drawing on our many years of experience to identify potential for improvement and work with you to exploit this potential.
We have been involved in many consultancy projects over recent years, and our published studies contain valuable findings from these. Eight factors are decisive for the success of ecosystems:
We especially focus on monetizing your new offerings. The key considerations here are:
Number of Strategy related projects completed
Average additional value that companies using Horváth for integration support realise compared to those that don’t
Ecosystems offer companies new strategic perspectives and the opportunity to develop unbeatable business models.
Jörg Schönhärl | Partner Strategy & Transformation