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In their board meetings, top companies invest more time in growth topics (60%) than in cost topics (40%). In doing so, they are setting the course for sustainable transformation and creating space to answer strategic questions about the future. These and other findings are the subject of our 5th annual CxO Priorities Study. Heiko Fink, study team leader and Partner at Horváth, explains why the focus on cost optimization is less future-oriented and which questions put a company on the right track.
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Heiko Fink